The amount and type of personal data collected by Level Up depend on the interactions that you have with our company.
Below, you can find how we collect your personal data:
From the registration for the Level Up (My Account) website or the Hype platform:
On the account creation step of the Level Up (My Account) website or Hype platform, Level Up asks for the name, email, date of birth, and social security number of the owner, to finish your registration by creating a login and password.
The collection of these data is necessary for account creation and user authentication in our systems.
Although it does not prevent access to our websites, the user will not be able to use certain services from the Level Up (My Account) and/or the Hype platform that requires email validation and/or the provision of a social security number.
From the game account creation:
To create a game account, the user must create a Level Up account on the Level Up (My Account) website – which will process the personal data indicated in the previous topic (name, email, date of birth, and social security number of the owner) – and then inform a username (login) and a password for the chosen game. In-game, the user may have to inform the name(s) of the character(s) for the chosen game.
The collection of such data is necessary for Level Up to be able to identify and support the user in eventual needs and questions sent, for applying the rules of conduct, and for behavior analyses and actions performed on the game account.
From the Hype platform:
For the order payment processing, the chosen payment method will determine the data that will be collected, which can be the name, email, date of birth, social security number, phone number, and full address of the person responsible for the account/user. If the data are different from those of the person responsible for the purchase, we will also collect these same data from them.
For the redemption of credits (Hype Pin), the data collected will depend on the product/credit that is being redeemed and can include name, email, date of birth, social security number, phone number, and full address.
From data from public sources and/or publicly accessible:
Level Up may use data for analysis and measures to prevent money laundering, anti-fraud mechanisms, as well as for compliance with regulatory obligations related to the subject.
From the sending of institutional and marketing communications, newsletters or physical awards and market research:
For you to stay up to date with everything that happens in Level Up (My Account) and the Hype platform (news, actions, deals, partnerships, releases, etc.), we collect your name, email, date of birth, state, ID, social security number, full address, phone number with area code, browsing data from our portal, and your purchase history and game access history.
From the support center:
To help with whatever you need, our support center must have access to the information required to analyze and solve your issue.
The collection of this data happens so that only the essential for the analysis is requested for us to offer support in our channels (ticket, chat, and WhatsApp). As we explained, the data collected vary from case to case, but in general, the data requested in our support processes are: name, email, date of birth, social security number, IP, the username of the Level Up account, the username of your game accounts, full address and phone number with area code.
For analysis and preventive measures:
To analysis and measures to prevent and combat fraud activities, Level Up may collect the IP address of the users of its platforms.
Improvement of our services:
To always improve what we do, we can also use data related to your interactions with Level Up and the Hype platform, so we can perform improvements in our internal practices and processes with the aim of better understanding your needs; identifying consumption and behavior patterns to plan our marketing actions, fix issues, bugs and inconsistencies in our platforms; and enable the overall improvement of our products and services. Whenever possible, we will use anonymized data (data that do not allow for the identification of a person as an individual) or pseudonymized (data that, by itself, can’t identify a person as an individual, except when it is combined with other data that allow for the identification) for these purposes.
Level Up has forums with chat areas where users can exchange ideas and communicate with each other. When posting a message, you have to take into consideration that the information is publicly available. If the user’s Personal Data is posted in one of our community forums against their will, they can report this fact to the moderators and request the respective deletion. The user can also contact Level Up through the support center, via the data processing option, or through the email address of the data protection officer, to notify this fact and request the deletion of data unduly posted.
Level Up websites use Google Analytics, an Internet data analysis service offered by Google, Inc. (“Google”). Google Analytics helps the website operators by using cookies to analyze how visitors use the website.
On behalf of the website operator, Google will use this information to evaluate the usage of the website by its users, to compile reports on the website activity, and provide the website operators with other services related to the website activity and the use of the Internet.
You can learn more about how Google Analytics collects and use data at: www.google.com/policies/privacy/partners
In addition to that, it is possible to prevent Google from collecting and processing data on your usage of the website by downloading and installing a browser plug-in through the following hyperlink: http://tools.google.com/dlpage/gaoptout?hl=en
When the user visits our webpage, our portal asks for your browser to store a small piece of data (text file) called cookies on your device.
This file has the purpose of remembering information about you, such as your language preference or login information.
What are cookies and what are they used for?
Cookies are small text files stored on your computer. These small files are used to recognize, track and store your browsing as a user on the Internet.
Cookies are used to track and store information that allows Level Up to offer a custom service, according to the characteristics and interests of its users. An example is the offering of specific content and advertising, improving the user experience in our environments and on the Internet.
Please note that cookies do not transfer any kind of virus or malware to your device, since they act merely as records of the user activities and preferences, being updated whenever the portal is visited.
Preferences and features:
Custom content and advertising:
Website performance measurement:
Strictly necessary cookies:
These are the cookies needed for the website to work, so you can browse it and use our services and features. An example is the security cookies used to authenticate users.
Are third-party cookies used?
Third-party cookies are the ones created by other websites which, in turn, have part of the content – such as advertisements or images – that you see when you visit the webpage.
Level Up makes use of third-party cookies. So, when providing services to Level Up, authorized third parties can use their own cookies in the Level Up platform.
How can I change, remove or block cookies?
Level Up has a cookie management mechanism on its websites. There, you can manage cookie settings for Level Up websites and the Hype platform, or you can use direct settings from your browser to know which cookies you have installed and change or delete them if you want.
For convenience, on the links below you can find instructions according to the browser you are using.
To find information related to other browsers, please visit their developer’s website.